NEXXUS Platinum Pro Colour Toning Shampoo 10.1oz/300ml

I had looked all over for a product that would enhance my silver hair and couldn't find anything. Hairdressers just looked at me like I was nuts. Heads up hairdressers, there's a babyboomer generation going silver and not all of us want to cover it! I have beautifully silvering hair that I love and now I have the product that helps me keep it looking really wonderful! It was easy to order and I will order more of it. Charly (Charise') McOmber

I've tried several different toners, and much to my surprise this one is the best AND it's one of the least expensive. Your hands won't turn purple with the Nexxus toner, and they will with many of the others. It does a great job of cutting the brassy tones out of colored hair.

I am a natural blonde. I also live in an area with a lot of iron in the water. Over time, the iron build up gives my hair orange and gold tones. This shampoo (formerly known as "Simply Silver") removes those unwanted tones and leaves my hair shiny and soft.

I can't keep up with the business decision Nexxus makes. Simply Silver was taken off of the market, then put back on only to be removed again shortly thereafter. Now, the shampoo has been rebranded and only available in salons and online. No salons in my area stock Nexxus products, so it's either order online or travel 100 miles to purchase it. Thank goodness it's available on Amazon.