Dark and Lovely Permanent Haircolor, Natural Black 372

Fade-resistant rich conditioning color with Moisture Seal Technology. Locks in true-to-tone color and shine. Up to 100% gray coverage. Now from the No. 1 permanent haircolor brand in the US ethnic market. An innovative formula that delivers vibrant, fade-resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal Technology for double the conditioning power - especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color. After Color Conditioner - Multiple applications. Non-drip liquid cream gel - Easy, no mess application. Low ammonia formula - Pleasant fragrance. Aloe Vera & sunflower oil - Rich moisturizing ingredients. 2X More conditioner. Double conditioning power. Moisture Seal Technology: A super-rich conditioning cocoon wraps around the hairstrand to help protect it from dryness and damage even after multiple shampoos. Locks in shine to illuminate color. Helps protect colored hair from breakage. Leaves hair smooth and silky. This Kit Contains: Applicator bottle containing cream developer; Bottle of permanent haircolor; Moisture rich conditioner tube; Instruction sheet with plastic gloves. Made in USA.